Normal view MARC view ISBD view

Marketing estratégico /

Lambin, Jean-Jacques.

Marketing estratégico / Jean-Jacques Lambin ; traducción, Alejandro Molla Descals, Salvador Miquel Peris ; revisión técnica, Iván Marten. - Madrid : McGraw-Hill, 1988. - XIII, 328 p. ; 24 cm.

Bibliogr.: p. 317-328.

ISBN: 84-7615-177-2

Subjects--Topical Terms:
Marketing

Universal Decimal Class. No.: 658.8

Place hold
Print
Cite
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)