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Marketing estratégico / Jean-Jacques Lambin ; traducción, Alejandro Molla Descals, Salvador Miquel Peris ; revisión técnica, Iván Marten.
Tipo de material:
TextoDetalles de publicación: Madrid : McGraw-Hill, 1988.Descripción: XIII, 328 p. ; 24 cmISBN: - 84-7615-177-2
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Libro impreso | Biblioteca del Ateneo de Madrid Depósito 2 | L-12700 (Browse shelf(Opens below)) | Available | 1005831 |
Bibliogr.: p. 317-328.
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